Online retail, social media and web related activity has been rising steadily upwards for almost a decade. Owing to the number of smart phones and improved quality and speed of communication networks.
There are so many websites, so much variety and competition is stiff and ever changing. If you want to survive online your website needs to be in tip top shape.
Links Building: Broken, Bad and Low Quality Links
Website content needs to be formatted for Search Engine’s to find and retrieve information each time a key phrase is entered on Google, Bing!, Yahoo Search, etc. Broken links are among the reasons Google lowers page ranking. It’s a task that needs to be repeated often and with little IT knowledge this can be costly.
If you are struggling with an ecommerce, freelance portfolio, traveler’s blog or any website today link maintenance and checking can present a discouraging financial challenge. Fortunately there are tools you can download and install that will relieve you from the burden of essential website maintenance tasks.
Essential Links Building Tools
Almost all SEO tasks can be automated; even content can be spun using software and edited to appear like it was prepared by a person. Specific tasks associated with links building such as assessment and repair are easier to automate.
Let’s highlight some of the links building tools you should review and implement if you are maintaining low budget web based business.
Everything is created using WordPress; blogs to major international corporation websites such as www.sony.com.
This plug-in makes it so easy to insert keywords, tags, image tags and associated SEO information as you build your website.
Yoast is simple but very effective handling everything from page and post titles, sitemaps, tags, image tags, etc. It even provides details on the degree of page optimization before you publish the page.
Operating your small business, blog or ecommerce retail store can be costly without the proper tools. Currently fresh, concise and quality content is one way to improve or maintain your website’s relevance and Search Engine Result Page (SERP) rank.
The best content can be had to find and Buzzsumo is the perfect tool to check the internet and identify topics attracting the most social interaction on social media. With Buzzsumo all you have to do is identify these topics and rewrite your own version for your website.
Blog Post headline Analyzer
This is particularly useful tool given the tone of headlines contributes a great deal to the amount of traction it will create – catchy and contemporary being favored over dull titles.
This tool is ideal for capturing specific useful details associated with each headline. It can be used to check the length, how emotionally driven the words are, and should help you post much better content. I think it’s especially ideal given you could use it to spice up even content already completed by a contractor or subscriber – making touching up content you would like to repost much easier.
Long Tail Pro Platinum
Keywords are still central to SEO and this tool is ideal for targeting new phrases especially useful when targeting new niches.
Unlike short tail (most often used) keywords, long tail as the name suggests are longer and may be underutilized. These are the best option for SEO professionals and even yourself to find unique key phrases you can use to draw traffic inwards, create content or catchy headlines and subtitles.
This links building tool is very popular, powerful and can be utilized with relatively simple procedure. The tool is very useful when assessing competitor websites (link quality) and domain metrics.
It is considered very ideal given it gives good insight on your competition before you begin. With this tool it is much easier to keep up with the competition, all you have to do is look at what the competition has to offer and recreate.
Other useful and great tools you may want to consider for your website SEO activities include; bright local, PBN Lab’s Domain Crawler, Google Page Speed Insights tool, Keyword density tools, SEMrush and many more.
For website owners with little IT skill you want to try finding tools that can be used for keyword assessment or link quality and health assessment. These two tasks almost wrap up your primary links building and maintenance concerns.